Filed under: Dead Hardy Don't
What was once perfected by Starter and Champion, and worn rightfully so by armchair quarterbacks and college students alike, has since been picked, retrofitted, and promptly ruined by boutique designers the world over….we of course are referring to the once timeless hoody.
Hoodies, normally designed for warmth and comfort, have begun a downward spiral into near blouses with anorexic men sporting them half zipped so the world at large can get a joyous eyeful of their pale, hairless rib cage (cause the absurdly large v-necks these people wear on hot days doesn’t show us enough of their chest). May god have mercy on our soul if a designer ironically starts making these with NFL team logos! These designers have spared us for the most part by making these items ridiculously expensive for most douche bags and misguided fashionistas to afford on their “taking lots of meetings/I have a script with some producers/trying to make shit happen” salary they have (AKA unemployed dreamer). However, American Apparel has undercut their competition in more ways than one, by offering sheer, sparkly and made in Los Angeles works of crap that are so shitty modern artist in New York will smear them over an image of Jesus Christ himself simply to garner attention and protest for their next showing. All for the low low price of $48.00
Dead Heads, be on the look out for offenders who dare to rock these abominations of the perfect Sunday afternoon attire and send the photos to contact@deadhardy.com. Together, we can take the hoody back!

